Portfolio Overview
Macro view across — active games • Period: last 7
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Portfolio Revenue Trend
Revenue by date · bars = Revenue + Ad Spend · lines = Profit & ROAS D30
Revenue
Ad Spend
Profit
ROAS D30
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🔔 Active Alerts
Real-time anomalies & opportunities (demo)
🔴 Snake Go: Revenue Drop12 min ago
Revenue dropped 23% in last 6h. Likely cause: iOS US tier-1 cohort crashed (-45% ad revenue)
⚠️ Tile Candy: Retention D1 -5pp1h ago
D1 retention dropped from 42% → 37% for May 6 cohort. Check FTUE flow.
🟢 Tile Pyramid: A/B Test Won2h ago
"New FTUE flow" reached 95% confidence. +12% LTV uplift. Ready to apply.
💡 Tile Ocean: Tier 1 EU Opportunity5h ago
eCPM in EU tier-1 +15% this week. Consider scaling UA budget +20%.
8 Running
A/B Tests
2 ready to conclude →
3 Releases
This Week
View timeline →
2.42x
Portfolio ROAS D30
Above target (2.0x) →
🎮 Game Health Matrix
Click any row to drill into single game workspace
| Game | Revenue (7d) | ROAS D30 | DAU | Retention D1 | CPI | Installs | 7-Day Trend | Status |
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🌍 Revenue by Geography
Top geos · Portfolio aggregated
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📺 Revenue by Channel
Top channels · Cohort-attributed revenue
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